Katiandagho, Natasha Jelena (2022) Pengaruh Keterampilan Sosial Terhadap Celebrity Worship Penggemar K-Pop Pada Usia Dewasa Awal Di Kota Malang. Undergraduate thesis, Fakultas Psikologi Universitas Merdeka Malang.

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Abstract

Celebrity worship is a parasocial relationship between fans with their favorite celebrity or idol which causes obsessive and addictive behavior and could possibly weaken their psychological well-being. The purpose of this study was to determine the effect of social skills on celebrity worship. This research is non- experimental quantitative research. The population in this study is an infinite population with 100 K-Pop fans in early adults as a sample using the purposive sampling technique. Data was collected using the Likert scale. The reliability coefficient for social skills is 0,858 and 0,948 for celebrity worship which means the two scales of this study are reliable. According to the result of hypothesis testing using simple regression analysis, it can be concluded that there is a influence between social skills on celebrity worship of K-Pop fans in early adults in Malang City with a significant value of 0,046 (p)<0,05.

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