Silalahi, Elfrida Br (2022) Personal branding for job opportunities fresh graduate. In: On Virtual Internasional Conference and Workshop on Scientific Writing held on 11 - 13 Agustus 2022 ELTA (English Lecturers and Teachers Association, 11 - 13 Agustus 2022, Universitas HKBP Nommensen Medan. (Unpublished)

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Abstract

This is certainly very useful considering the importance of having the ability to speak English. Research methodology is descriptive qualitative methods. The data was taken from student’s population in class a, b and c D3 Bahasa Inggris UNMER Malang 2022 as sampling in class b consists of 17 students. The data was collecting by interview. This research explains how important English communication is to improve personal branding for better job opportunities and heaving ability to speak English will provide better and wider job opportunities. The resulting of this research is students communicating optimally lead a person to better job opportunities that proved form interviewing those students gets better job opportunities. Communication can be in the form of oral or written, English is chosen as the language used in the world of work. Personal branding is a factor that already exists in every individual; it is formed differently depending on the surrounding environment. Where personal branding is correlated with the communication made and the process will later be used. The purpose of building personal branding is to gain the trust of people around us for our credibility. In the current era of growing globalization, the role of communication is becoming increasingly vital.

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