Stephanie, Amelia, Hidayatullah, Syarif 
ORCID: https://orcid.org/0000-0002-6085-0993 and Ardianto, Yusaq Tomo
(2019)
An Emperical Study of Website Quality on Hotel Booking Online.
International Journal of Business Marketing and Management (IJBMM), 4 (2).
pp. 10-14.
ISSN 2456-4559
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Abstract
This study aims to analyze the effect of perceived flow, customer satisfaction and online purchase intention on website quality in booking hotels in traveloka. The population in this study were traveloka users in Indonesia. The data collection method used by questionnaires with online surveys to Indonesian people who had booked hotels in traveloka, from 108 questionnaires collected will be tested using SPSS.The results of this study indicate that customer satisfaction and online purchase intention have an influence on website quality, but perceived flow has no effect.
| Item Type: | Article |
|---|---|
| Additional Information: | Syarif Hidayatullah NIDN: 0731057101 |
| Uncontrolled Keywords: | website quality, perceived flow, customer satisfaction, online purchase intention |
| Subjects: | G Geography. Anthropology. Recreation > GV Recreation Leisure H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management Z Bibliography. Library Science. Information Resources > ZA Information resources > ZA4050 Electronic information resources |
| Divisions: | Fakultas Ekonomi dan Bisnis > S1 Manajemen |
| Depositing User: | Rita Juliani |
| Date Deposited: | 15 Jan 2023 13:03 |
| Last Modified: | 16 Jan 2023 08:25 |
| URI: | https://eprints.unmer.ac.id/id/eprint/2954 |
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