Syamsul, Sumartini (2005) Analisis pengaruh bentuk-bentuk pelayanan terhadap kepuasan nasabah bank. Jurnal Ekonomi, 9 (2).

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Abstract

This research discusses the influence of servicing forms toward the customer Satisfac-
tion at the banking sector in order to find out the influence of the servicing form as completion of complaint facilities, as well as informational service toward the customer satisfaction, and to find out the ost dominant servicing form in creating the customer satisfaction. Ypothesis of this research are as folow : fist it is estimated that the servicing forms, such as completing variables of complaint, facilities and informational service have an influence toward the customer satisfaction. Second, it is estimated that the completion variable of complant has dominant influence toward the customer satisfaction. Result of the research showns a significant influence between independent variable, such as completion of complaint (X), facilities (X), and informational service (X) and dependent variable, such as the customer satisfactio on the bank servicing process. The competion variabe of complaint (X), is the most dominant, the customersatisfaction, and it can be proved statistically by showing the partial coefficient volue of a.297

Item Type:	Article
Uncontrolled Keywords:	Customer satisfaction, servicing forms, banking customer
Divisions:	Fakultas Ekonomi dan Bisnis > S1 Manajemen
Depositing User:	tassa Natassa Auditasi
Date Deposited:	10 Feb 2022 03:31
Last Modified:	10 Feb 2022 03:31
URI:	https://eprints.unmer.ac.id/id/eprint/2423

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