Arifin, Syaiful (2011) Pengaruh kualitas layanan terhadap kepuasan pelanggan pada apotek mandiri Farma Pamekasan. Jurnal Penelitian Edisi Ilmu-ilmu Sosial, 22 (1). ISSN 1410-7295

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Abstract

One each company racing for constan increase its service quality,it because repute wich is gotten form effort the world society and appriciation that give by oftentimes customer because of reputed service quality satisfies. There is measurement even service quality which is covers: physical prove, reliability, responsive energy, surety and empathy. It, since customer constitutes worth asser for corporate, and in is in fact no one firm even or dispensary who can withstand life if left by its customer, therefore of that Apotek Mandiri Farma Pamekasan also needs to increase service quality. One of it is by keep and also increase service most better to customer, that customer,that customer does ever be satisfied. This research intent for analysis quality influence service to customer satisfaction on Apotek Mandiri Pamekasan. Data that is utilized comes from questuioner that back and reasonable for 114 respondens, one that constitute customer Apotek Mandiri Farma Pamekasan. Data
at summary with SPSS software 12 wields LISREL 8,80 for analysis data statistically with method Structural Equation is Modeling (SEM). Base analysis result points out that quality variable services positive ascendant and significant to customer satisfaction that pointed out by point t count is even greater of t table (2,96lebih besar1,98), its outgrows affecting as big as 1,49 one mean that getting better service quality Apotek Mandiri Farma Pamekasan will increase customer satisfaction.

Item Type:	Article
Uncontrolled Keywords:	Services quality, customer satisfaction
Depositing User:	Surya Dannie
Date Deposited:	17 Jan 2022 01:32
Last Modified:	17 Jan 2022 01:32
URI:	https://eprints.unmer.ac.id/id/eprint/1967

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