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Aplikasi market matching berbasis fuzzy sebagai penunjang keputusan ekspor produk UMKM

Nurdewanto, bambang, Sonalitha, Elta, Amrullah, Fikri and Asriningtias, Salnan Ratih (2017) Aplikasi market matching berbasis fuzzy sebagai penunjang keputusan ekspor produk UMKM. MATICS, 9 (2). pp. 58-61. ISSN Print ISSN : 1978-161X ; Online ISSN : 2477-2550

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Abstract

Determining the exact location of the
export market with the right amount in the
marketing process is expected to reduce the number
of losses due to the stagnancy of product turnover.
Appropriate target market system using fuzzy
control on MSMEs. Fuzzy control method is used to
overcome the determination of a market that is
influenced by the subjectivity of marketing actors.
Online market matching application which is the
right decision support system of the right export
destination and the right amount so efficient. The
result of market matching application of fuzzy
method is recommendation of destination and
quantity that can be exported.

Item Type: Article
Additional Information: Nama : Elta Sonalitha NIDN : 0712017902
Uncontrolled Keywords: Export, fuzzy, market matching, MSME.
Divisions: Fakultas Teknik > S1 Teknik Elektro
Depositing User: Surya Dannie
Date Deposited: 02 Dec 2021 02:20
Last Modified: 24 Feb 2023 01:44
URI: https://eprints.unmer.ac.id/id/eprint/1070

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