Hardini, Savira Aprina and Sandri, Ritna and Wahyu, Rinto (2023) Perilaku pembelian impulsif remaja penggunaTikTok shop: Ditinjau dari mindfulness. Journal of Indonesian Psychological Science, 3 (1). pp. 271-283. ISSN E-ISSN 2828-4577

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Abstract

The shopping system has undergone changes and advancements, particularly with online shopping. Online shopping is considered timesaving and more efficient, leading to an increase in online stores offering attractive incentives such as free shipping and discounted prices. TikTok shop offers an application that can be used for online shopping. This study examines the relationship between mindfulness and impulsive buying behaviour among adolescent users of TikTok shops in Malang City. The research adopts a quantitative approach. Accidental sampling is employed as the sampling technique, with a sample size of 100 respondents. The results of the study demonstrate the reliability of both variables. Hypothesis testing indicates a significant relationship between mindfulness and impulsive buying behaviour among adolescent users of TikTok shop in Malang City

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