Windhyastiti, Irany and Hidayatullah, Syarif and Khouroh, Umu and waris, Abdul (2020) Investment Attractiveness Assessment (Comparison Batu City and Malang City). In: 5th ICGSS International Conference of Graduate School on Sustainability, November 5-6, 2020, 5-6 November 2020, Universitas Merdeka Malang.

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Abstract

This study aims to: 1) compare factors of investment attractiveness between Batu City and Malang City, and 2) compare rating of investment attractiveness between Batu City and Malang City. Data analyzed uses Independent Sample t Test, with 80 investors as a respondent, 40 investors from Batu City and 40 investors from Malang City. Based the results of independent samples test obtained: 1) there are significant differences in the factors of investment attractiveness between Batu City and Malang City. The distinguishing factors are: business licensing system, leadership, politics and security. Batu City has a higher average value than Malang City in that factors; 2) there is a significant difference in the investment attractiveness rating between Malang City and Batu City. The rating of investment attractiveness of Batu City is more higher than Malang City

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